Interesting and easy-to-read book which gives you examples of innovation success stories and the guideline for creativity. Useful for everyone not just for the persons involved in work with ideas. Culture of revolution ad trend hunting is the topics that you won't see in other books ;)
It looks trendy & "sexy" and it's the book that everyone that have it on the bookshelf, will go back over and over.
idea book by fredrik hären
Book about creativity with blank pages for reader's notes and ideas. It's a sort of creativity handbook for anyone interested in improving his idea generation by itself.